About REAL

IFMA’s Real Estate Advisory & Leadership (REAL) Community seeks to build and communicate knowledge and expertise on the practice of real estate as it affects real estate and facility management professionals, and to influence the practice of real estate management through its thought leadership.

The REAL Community’s membership will conduct research, document next practices, and investigate new technologies, regulations, laws and business processes that have potential impact on the linked domains of real estate and facility management. Its primary mission will be to increase understanding through research and communication about the physical and digital environments in which real estate decisions are made and actions executed, positioning real estate and facility management as strategic partners in the creation of an organization’s business environment.

Our Vision

The vision of the REAL Community is to become the leading source of knowledge, expertise, and innovation about the importance of real estate for the facility management profession globally.  This community will create a continuous, engaging, challenging and informative global conversation about real estate topics that are important to both the real estate and facility management industries.